The tentpole business model is similar to the business model that a lot of Hollywood studios use. When a publisher releases one 'blockbuster' game, it is accompanied with heavy marketing and investment. The money made from this is then used to support the development of riskier - Potentially more creative games.
An example of this is when GTA Brings in a lot of money for Rockstar which then allows them to invent smaller games such as Bully and Manhunt.
EA Rely on the updates of games such as FIFA and Madden to create cash for the research and development of other games.
A problem with this is that they are putting the game at risk. An example of this is when EA Released Spore. It sold over 1 million copies in the first 17 days, however, due to the development costs EA only expected to get the money back with five years of updates and sequels!
The Hollywood model is when a company contracts out parts of the game such as art and car physics to other companies so that it lowers development costs.
An example of this is when GTA Brings in a lot of money for Rockstar which then allows them to invent smaller games such as Bully and Manhunt.
EA Rely on the updates of games such as FIFA and Madden to create cash for the research and development of other games.
A problem with this is that they are putting the game at risk. An example of this is when EA Released Spore. It sold over 1 million copies in the first 17 days, however, due to the development costs EA only expected to get the money back with five years of updates and sequels!
The Hollywood model is when a company contracts out parts of the game such as art and car physics to other companies so that it lowers development costs.
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